Key Note
Professor Wirtz delivers high-energy and engaging key notes on topics such as:
-
Creating & Capturing Value in Modern Service Economies -
Intelligent Automation, AI & Service Robots -
Platform Business Models -
From Products to Services & Solutions -
Productizing & Branding Services -
Managing Customer Loyalty -
Customer Feedback Systems to Drive Organizational Learning -
Staging a Service Revolution to Improve a Service Culture Fast.
Executive Education & Development
Professor Wirtz customizes and delivers executive education and development programs on key topics related to services marketing and service management, including:
-
Creating & Capturing Value in Modern Service Economies -
Intelligent Automation, AI & Service Robots -
Platform Business Models -
From Products to Services & Solutions -
Productizing & Branding Services -
Managing Customer Loyalty -
Customer Feedback Systems to Drive Organizational Learning -
Staging a Service Revolution to Improve a Service Culture Fast.
Consulting
Professor Wirtz works with his clients on strategic projects using a mix of executive development, project work and client team guidance on topics related to marketing and service management, including:
-
Creating & Capturing Value in Modern Service Economies -
Intelligent Automation, AI & Service Robots -
Platform Business Models -
From Products to Services & Solutions -
Productizing & Branding Services -
Managing Customer Loyalty -
Customer Feedback Systems to Drive Organizational Learning -
Staging a Service Revolution to Improve a Service Culture Fast.
Clients
