Jochen Wirtz
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Service Research

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  • Service Research
Jochen Wirtz

Service Research

Intelligent Automation, AI & Service Robots

Platform Business Models

Corporate Digital Responsibility & Consumer Privacy

Cost-Effective Service Excellence

Service Products & Productizing Services

Capturing Value in Advanced Service Economies

Service Revolution & Innovation

Luxury Services

Referral Reward Programs

Revenue Management & Pricing of Services

Managing People for Service Advantage

Customer Loyalty, Engagement & Share of Wallet

Customer Feedback Systems

Service Recovery, Complaint Handling & Service Guarantees

Customer Cheating & Opportunistic Claiming

Customer Satisfaction with Services

Designing ServiceScapes

For a full listing of Jochen’s research, see his ResearchGate and Google Scholar accounts
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